Following the buzz around Meta and Web 3.0, THE ICONIC had a huge vision for their 2022 runway show. In an Australian first, THE ICONIC wanted to translate the ambiguity of this new virtual world into a universe that felt tangible and exciting to their everyday customer. Runway X captures the magic and surrealism of the future in a unique, playful way. Runway X presented over 150 looks with international brands, using a diverse and inclusive lineup of talent. These looks were translated from catwalk to a series of “meta mirrors” that reflected their virtual avatars in real-time to create a metaphysical performance. The mirrors existed as a doorway to the future, the connection to our virtual self, without expressive limitations.